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What won from fashion at Cannes Lions 2015, and why there wasn’t more

It’s hard to know whether the fashion industry not winning much at Cannes Lions is because the work isn’t good enough, or because few brands actually get entered

Net A Porter Founder Natalie Massenet Interview

Natalie Massenet on consumers, growth markets and the future

Natalie Massenet, chairman and founder of Net-a-Porter, has indicated she is staying put with the company after it merges with Yoox SpA. In an interview with Bloomberg TV

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Cannes Lions 2015 – a recap of the top trends and big ideas

After seven days, over 300 speakers and more magnums of rosé than even the Carlton probably dares to think about, Cannes Lions has wrapped for another year. Whether

sapientnitro_ANCHORFM

Virtual reality for retail gets airtime at #CannesLions

Virtual reality is heavily integrated in the gaming space, but progressively finding avenues into other industries too. Travel is an obvious one, and increasingly, so is retail. It’s

Applewatch_anchor

Digital snippets: Breaking up with the Apple Watch, NY or London as fashion-tech capital, Ted Baker opens virtual store

A round-up of the latest stories to know about surrounding all things fashion and tech… Vanessa Friedman: Why I’m breaking up with the Apple Watch [NY Times] New

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Tips and tricks for surviving #CannesLions

In no place is the saying ‘burning the candle at both ends’ truer than at the Cannes Lions International Festival of Creativity. Especially if you’re a first timer.

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Dior enters virtual reality space with in-store headsets for immersive catwalk experiences

We’ve seen a flurry of retail and fashion brands experiment with virtual reality of late. Next up: Dior. The French luxury house captured a backstage view of its

ProjectJacquard_levis1

Google and Levi’s talk about Project Jacquard, their all-new smart fabric

Google is stepping into the world of smart fabrics with the introduction of “Project Jacquard”. The tech giant is partnering with Levi Strauss & Co, the clothing manufacturer

JLABpitchers_ANCHOR

John Lewis’ JLAB announces five start-up finalists for 2015

John Lewis is focusing on retail services and connected devices in its second annual start-up accelerator program. The 2015 JLAB finalists include a digital queue management system for

GIGI-HADID-AND-MICHEL-KORS

Michael Kors and Gigi Hadid battle it out in playful Pictionary contest

Anything fun deserves to be celebrated, so kudos to Michael Kors for this joyful little video featuring the designer himself playing a version of Pictionary with model Gigi

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Theory CEO Andrew Rosen on the evolution of retail, working with start-ups and what he thinks about wearables

Andrew Rosen, CEO of Theory, and investor in labels including Rag & Bone, Alice & Olivia, Proenza Schouler and Reformation, took to the Fashion Tech Forum stage in

Project-Jacquard ANCHOR

Digital snippets: Richemont invites LVMH as e-commerce partner, Google and Levi’s on Project Jacquard, JLab’s final 21 start-ups

A particularly oversized round-up of the latest stories to know about surrounding all things fashion and tech… Richemont invites LVMH to join site to compete with Amazon [BoF]

Cher-Marc-Jacobs-Fall-2015-Ad-Campaign - ANCHOR

Why are autumn campaigns already releasing? The fashion industry needs a rethink

When did ad campaigns for autumn/winter start launching in May? I returned to my desk today after a couple of weeks travelling to see notifications about ads released

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Harvey Nichols launches another risqué campaign, this time for recruitment

Harvey Nichols is pushing a few buttons again – this time with a campaign that references divorce, natural disasters, stereotypical prison scenes and a number of sex toys.

Holition-Virtual McQueen Warpaint - ANCHOR

You can try-on legendary Alexander McQueen make-up looks with this virtual tool

One of the most relevant applications for virtual try-ons has got to be for the beauty industry. Walk in to any retailer and the cosmetic counter is relatively

VOGUE EMPOWER - MY CHOICE

Vogue India empowerment video clocks record 9m views

Vogue has struck a chord with women in India – its recent My Choice video, which focuses on female empowerment, has been viewed nearly 10 million times since

How-To-Video

Brands need to take greater advantage of the desire for how-to content says Google

How-to content on YouTube is increasingly in demand, according to new research from Google. Searches for topics ranging from the practical (how-to tie a tie), to the creative

netsetcollage

Digital snippets: Farfetch acquires Browns, Net-a-Porter launches social network, Warby Parker raises $100m

A round-up of the latest stories to know about surrounding all things fashion and tech… Browns acquired by Farfetch as part of omnichannel growth strategy [BoF] Fashion retailer

Stolnikmagazine_march2014_hr

Are fashion brands prepped to forego quality in order to fulfill the wants of Snapchat?

Something is happening with social media content. Where once highly pristine images made all the more perfect with an Instagram filter were a sure-fire strategic win, what’s beginning

applewatch_anchor

Are we really going to shop from the Apple Watch? What retail apps are trying to achieve

When Apple makes a major announcement like a move into the wearables category, it’s guaranteed a long line of other businesses will jump on board any which way

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プリント

What won from fashion at Cannes Lions 2015, and why there wasn’t more

It’s hard to know whether the fashion industry not winning much at Cannes Lions is because the work isn’t good enough, or because few brands

Net A Porter Founder Natalie Massenet Interview

Natalie Massenet on consumers, growth markets and the future

Natalie Massenet, chairman and founder of Net-a-Porter, has indicated she is staying put with the company after it merges with Yoox SpA. In an interview

canneslions_flags_ANCHOR

Cannes Lions 2015 – a recap of the top trends and big ideas

After seven days, over 300 speakers and more magnums of rosé than even the Carlton probably dares to think about, Cannes Lions has wrapped for

sapientnitro_ANCHORFM

Virtual reality for retail gets airtime at #CannesLions

Virtual reality is heavily integrated in the gaming space, but progressively finding avenues into other industries too. Travel is an obvious one, and increasingly, so

Applewatch_anchor

Digital snippets: Breaking up with the Apple Watch, NY or London as fashion-tech capital, Ted Baker ...

A round-up of the latest stories to know about surrounding all things fashion and tech… Vanessa Friedman: Why I’m breaking up with the Apple Watch