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Tictail vs Etsy

Tictail vs Etsy

You’ll need a good e-commerce platform if you want to launch an online handmade business. While numerous options are available, each has its transaction fee, benefits, and quirks to consider.

Tictail and Etsy are two possibilities you’re likely to come across if you’re seeking the most excellent marketplace for your goods. This article will walk you through a quick comparison of the two, so you can decide which one is best for you.

Tictail vs Etsy: Overview


Tictail is an online marketplace that was established in 2011. Its offices are located in Sweden and New York, where it opened its first physical store in 2016. Being a DIY e-commerce platform, Tictail allows upcoming designers to create a virtual store in minutes. It places a significant emphasis on community integration, ease of use, and a stylish, customizable design.

To shoppers, Tictail is a marketplace where you can find and buy home decor and fashion items from a global community of up-and-coming designers.

Tictail was back in 2018 acquired by Shopify. So currently, to start an e-commerce store on Tictail, you will need to use Shopify. Therefore, the transaction fees, advantages, and disadvantages of this platform are similar to those of Shopify.

Tictail Pricing and Fees

Tictail is entirely free unless a buyer purchases your goods through the Tictail Marketplace. You will be charged a ten percent commission in this situation. However, this might change after its acquisition by Shopify.

 Tictail Pros and Cons

Isn’t it better to build your e-commerce store on a platform with a community of people interested in discovering and supporting new and emerging brands? In this case, Tictail comes into play.

Tictail gave “theme customizations” to select merchants who converted to Shopify; however, it’s unclear whether this is limited to those who have a premium Tictail store. Apart from that, Tictail’s main distinguishing feature is its Go Shopping area, which arranges all of its stores into categories for users to come and discover independent products that they wouldn’t find anywhere else on the internet.

In terms of disadvantages, there aren’t many payment processors, and customer care isn’t perfect, but they get the job done, especially considering you get everything for free.


Etsy is an online marketplace where millions of artists and makers sell their wares. Since its inception in 2005, the platform has aided in promoting handmade goods by providing a location for shoppers to find and purchase one-of-a-kind things. Etsy has also expanded its curated offering to include crafting tools and vintage goods.

The website has also grown. It currently has 5 million active merchants and 80 million buyers who shop daily.

Etsy provides users with a variety of online selling possibilities. You can sell on the Etsy marketplace or on your website with their pattern website builder tool.

Etsy is a terrific alternative for curators, artists, and creators looking for an easy way to sell online.

Etsy Fees

Listing charges: 20 cents that last until they sell or for four months.

Etsy payment processing charges for items: 3% plus25 cents

Transaction charges: 5% of the total amount

Fee for offsite ads: 15% that is only charged when one makes a sale from any of these web adverts

Etsy Pros and Cons


One advantage of Etsy is that, as one of the most popular platforms for selling handmade goods, you won’t have to worry about it going out of business anytime soon. Putting your products on Etsy could also be a great way to enhance sales if your e-commerce website isn’t generating enough. Below are some other benefits of using Etsy.

A Feeling of Safety

Customers feel safer browsing in your Etsy business because Etsy provides them with a sense of security. As purchasers can provide sellers with feedback in the form of a review or a star rating, other consumers will be aware that they are engaging in a legitimate transaction.

It’s Easy to Use

Etsy is built up in such a way that anyone can use it. Some e-commerce sites need design skills, coding skills, or a substantial amount of time to set up, while Etsy allows you to open a shop in minutes. This platform also introduces the “pattern” service. This Etsy pattern facilitates the selling process.

Niche Markets

In a nutshell, niches are why you sell on Etsy. That is to say; it is an advantageous e-commerce platform. Etsy offers an endless amount of listing as well. You can list up to 100 plus well-known products and pay a listing fee of 20 cents for each.

Thanks to Etsy’s powerful search feature, customers will have no trouble finding all of your products. Etsy’s marketplace platform makes marketing a breeze as well. You don’t need to entice clients to sell online using social media because it is well-known worldwide; they will come to you.


Although Etsy can assist you in making good sales, it also has certain drawbacks.

It is Not Possible to Customize Your Shop

The Etsy shop cannot be customized. Because you’re selling on the Etsy platform, the platform, rather than the seller, often has the final say in what happens. If a rule violation is suspected, the platform has the authority to immediately and without notice shut down your store.

Over time, it will become costly

Etsy payments are also quite expensive, which is a disadvantage for sellers looking for a less-priced platform.

It’s filled with handmade and vintage items.

Etsy shops are exclusively available to small handcrafted business owners. You’ll, therefore, need to find another e-commerce site if you’re not selling supplies, handmade goods, or vintage items.

Tictail vs. Etsy: So Which One is Better?

If you are looking for an e-commerce platform that is cheap and one that allows you to customize your shop, Tictail would be the best platform for you.

On the other hand, Etsy would be a good option if you are looking for an e-commerce platform that will likely last long. This online market platform is also easy to operate and has a good flow of shoppers visiting it on a daily basis.