video Tag

calvin-klein-sexting_ANCHOR

Digital snippets: Polyvore sells to Yahoo, ...

Aug 07, 2015No Comments243 Views

Here’s a round-up of the latest stories to know about surrounding all things fashion and tech. Fashion & Mash is now taking a bit of

alicia_anchor

#LiveinLevis campaign returns with Alicia K...

Aug 06, 2015No Comments256 Views

Levi’s is profiling five emerging musicians alongside 15-time Grammy award-winner Alicia Keys in the latest iteration of its Live in Levi’s campaign. At the heart

asos

Digital snippets: Asos launches podcast, Bu...

Jul 27, 2015No Comments324 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Asos launches weekly podcast in customer engagement push [Retail Week]

harveynichols_ANCHORnew

Digital snippets: shoplifters at Harvey Nic...

Jul 13, 2015No Comments365 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Harvey Nichols features genuine CCTV shoplifting footage in new Rewards

GIGI-HADID-AND-MICHEL-KORS

Michael Kors and Gigi Hadid battle it out i...

Jun 14, 2015No Comments505 Views

Anything fun deserves to be celebrated, so kudos to Michael Kors for this joyful little video featuring the designer himself playing a version of Pictionary

VOGUE EMPOWER - MY CHOICE

Vogue India empowerment video clocks record...

May 27, 2015No Comments595 Views

Vogue has struck a chord with women in India – its recent My Choice video, which focuses on female empowerment, has been viewed nearly 10

How-To-Video

Brands need to take greater advantage of th...

May 13, 2015No Comments774 Views

How-to content on YouTube is increasingly in demand, according to new research from Google. Searches for topics ranging from the practical (how-to tie a tie),

puma_smartzer

Puma introduces shoppable football video

Apr 20, 2015No Comments1187 Views

Puma has become the latest brand to experiment with shoppable videos. The sportswear company has teamed up with technology provider Smartzer to allow viewers to

CLZCalzedonia_anchor

Calzedonia opts for #TweetCam and Periscope...

Apr 14, 2015No Comments1099 Views

Swimwear brand Calzedonia is following in Burberry’s footsteps and introducing the #TweetCam to its summer 2015 catwalk show. The Italian company has partnered with Twitter

Rag-Bone-Fall-Winter-2015-Menswear-Collection-Look-Book-023-800x1200

Rag & Bone film is a contemporary stud...

Mar 04, 2015No Comments755 Views

Rag & Bone unveiled its autumn/winter 2015/16 menswear collection with a short film starring ballet dancer Mikhail Baryshnikov and street dancer Lil Buck. Intended as

Hunter-Original-outdoor_ANCHOR

British brands enabling fans to shop real-t...

Feb 18, 2015No Comments1453 Views

This post first appeared on Forbes.com Despite fashion week being all about what clothes we’re going to wear next season, brands including Hunter Original and Topshop will

dolcegabbana_anchorNEW

New York Fashion Week (and beyond): Digital...

Feb 11, 2015No Comments1152 Views

This story first appeared on Campaign US New York Fashion Week kicks off Wednesday, with hundreds of designers showcasing their latest collections in back-to-back runway

mjcommute

Marc Jacobs’ #mjcommute series makes simp...

Feb 09, 2015No Comments915 Views

Marc Jacobs is running a cute campaign via YouTube documenting the commute of various members of its staff around the world. Using the hashtag #mjcommute,

ebayanchor

Digital snippets: eBay, Westfield, Harrods,...

Jan 19, 2015No Comments1319 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… eBay unveils retail platform: all about omni [WWD] Kevin McKenzie,

AmericanEagleUK_daisylowe

American Eagle introduces London stores wit...

Dec 16, 2014No Comments1037 Views

British model Daisy Lowe fronted a short film from American Eagle Outfitters to signify its arrival in the UK last month. Directed by Joshua Stocker,

ysl_anchor

YSL Beauté launches Google Glass tutorials...

Dec 15, 2014No Comments1368 Views

Yves Saint Laurent Beauté launched Google Glass make-up tutorials in its consignment at Selfridges department store in London last week. First offered at Bloomingdales in

Gucci

Gucci falls into the festive season with sh...

Dec 13, 2014No Comments999 Views

News of Gucci might largely have been focused around the departure of creative director Frida Giannini and CEO Patrizio di Marco this week, but in

loft_srsly_anchor

Comedy sketches from SRSLY duo anchor LOFT ...

Dec 07, 2014No Comments665 Views

LOFT has teamed up with the duo behind a web comedy series called SRSLY to bring some funny to its fans this holiday season. The

jcrew_elephant2

J.Crew proves it’s ‘all ears’ with cu...

Dec 04, 2014No Comments775 Views

J.Crew has won over our hearts with this cute video series for the holiday season featuring “The (Helpful) Elephant in the Room”. Four claymation clips

harveynichols_clearer

Harvey Nichols #CouldIBeAnyClearer Christma...

Dec 02, 2014No Comments923 Views

Harvey Nichols is following up on its award-winning Sorry I Spent It On Myself campaign from last year with another cheeky take on the holiday

MICHAELKORS_fashion-model-on-iphone

Digital snippets: Black Friday, high tech h...

Nov 30, 2014No Comments1143 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Fewer shoppers hit the stores on Black Friday, but retailers

hermesshake_anchor

Quirky #Hermesshake video places product fr...

Nov 21, 2014No Comments1097 Views

“Shake it baby!” reads the tagline for the latest video from Hermès, which cleverly showcases product through the guise of a playful and engaging piece

kirkwood_anchor

Nicholas Kirkwood on his social media arriv...

Nov 18, 2014No Comments849 Views

British footwear designer Nicholas Kirkwood has recently launched his social media presence, kickstarting with a focus on Instagram and YouTube, and anchoring it with a

marksspencer_followthefairies_ANCHOR

Marks & Spencer leads with social medi...

Nov 09, 2014No Comments2153 Views

Christmas campaigns are notoriously big budget affairs for those in the retail space – and 2014 looks set to be no different thus far. For

gap_sofiacoppola

Sofia Coppola directs Gap’s holiday ads

Oct 30, 2014No Comments1094 Views

AdWeek hit the nailed on the head today when it referred to Gap’s holiday campaign directed by Sofia Coppola as “odd but charming”. A series of

ApplePay

Digital snippets: Apple Pay, Macy’s, Raku...

Oct 27, 2014No Comments925 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… The complete guide to Apple Pay, including what’s the point?

wang_anchor

Wang teases H&M collaboration with bad...

Oct 23, 2014No Comments880 Views

This post first appeared on WGSN.com/blogs H&M is marking the launch of its Alexander Wang designer collaboration with the release of an interactive campaign film

ZachKing_anchor

Lacoste partners with social media star Zac...

Oct 22, 2014No Comments2044 Views

Lacoste has enlisted film artist Zach King to create five “magic” videos to celebrate the re-launch of its digital flagship at Lacoste.com. King (@finalcutking) has

Hunter_anchor

Mat Maitland brings surrealist style to Hun...

Oct 08, 2014No Comments1204 Views

Hunter has collaborated with visual artist Mat Maitland for a surreal, technicolour film as part of its autumn/winter 2014/15 campaign. The spot features models including

holidayretail

The digital trends expected to drive shoppi...

Oct 06, 2014No Comments1372 Views

Video content, social commerce and geo-targeted campaigns are among the digital trends expected to drive retail strategy in the US this coming Holiday shopping season.