video Tag

Gap_dressnormal

Storytelling insights anchor Gap’s Dress ...

Aug 28, 2014No Comments22 Views

Gap has enlisted Oscar-nominated director David Fincher for a series of ads tied to its Dress Normal campaign for autumn/winter 2014/15. Four spots have been

TOPSHOP_icebucketchallenge_anchor

Asos, Topshop, Burberry, Net-a-Porter among...

Aug 21, 2014No Comments196 Views

The big news yesterday was in Anna Wintour accepting the ALS #icebucketchallenge challenge from her daughter Bee Shaffer. The editor-in-chief of US Vogue posted a

Gap_anchor

Digital snippets: Condé Nast, Gap, Hermès...

Aug 20, 2014No Comments128 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Condé Nast to sell Fairchild Fashion Media, including WWD, for

clarins_youonlybetter1

Clarins leverages make-up tutorial trend in...

Aug 14, 2014No Comments311 Views

Beauty vloggers (video bloggers) have been using YouTube to publish tutorials about how to apply make-up for many years now, but the trend seems to have

alicetemperley_anchor

Temperley London, Net-a-Porter and Cinemati...

Aug 12, 2014No Comments298 Views

Shoppable films are still on the rise following the launch of a Levi’s version last week, and now another by Temperley London in partnership with

marksebba_anchor

Video: Net-a-Porter gives outgoing CEO send...

Jul 30, 2014No Comments403 Views

#Worldsmostlovedceo is the hashtag Net-a-Porter is using to say goodbye to its CEO of 11 years, Mark Sebba. That and a series of exotic dancers, steel

karlie_tamaramellon

First look: seven of the best autumn/winter...

Jul 14, 2014No Comments384 Views

The new season’s ad campaigns are releasing thick and fast, with names like Rita Ora, Cara Delevingne, even Winona Ryder announced as stars. Among them

header_allthingshair

Unilever’s ‘All Things Hair’ ...

Jul 13, 20141 Comment446 Views

Big data might be one of those phrases we’re all now used to hearing, but finding examples of those truly using it effectively (and willing

burberry

Digital snippets: Burberry, Levi’s, N...

Jul 10, 20141 Comment335 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: Burberry credits 9% revenue hike on strong online sales and ‘more

ckmeforme

CK One focuses on Snapchat and Tumblr with ...

Jul 01, 20141 Comment639 Views

Calvin Klein is celebrating the 20th anniversary of its unisex CK One fragrance with a new campaign being pushed out via Snapchat and Tumblr. Aiming

camubutterfly

Butterflies converge in new Valentino film

Jun 30, 2014Comments off316 Views

Valentino has launched a short stop-motion animation film called Camubutterfly that encapsulates its pre-fall 2014 collection. Directed by Virgilio Villoresi, and produced by Withstand for

AdaNik

Menswear label Ada + Nik uses Vyclone app f...

Jun 25, 2014No Comments379 Views

Live streamed fashion week shows are an interesting one – buzzworthy and exciting when they first launched despite poor user experience, now higher quality but

beats_worldcup

Digital snippets: Beats by Dre, Alexander W...

Jun 08, 2014No Comments243 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: Did Beats by Dre just out-Nike Nike with this incredible World

dior_secretgarden3

Goddesses of beauty, charm and joy inspire ...

Jun 03, 2014No Comments205 Views

Dior released its third Secret Garden film on Friday, garnering over two million views over the weekend alone. Directed by Inez Lamsweerde and Vinoodh Matadin

burberry_tmall

Digital snippets: Burberry, L’Oréal, Mac...

May 23, 2014No Comments177 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: How Burberry has fared in its first days on Tmall [Jing

whistles_garance_dore

Whistles partners with Garance Doré on #be...

May 19, 2014No Comments138 Views

British contemporary brand, Whistles, has launched a short video directed by Garance Doré to celebrate its further expansion into the US and France. Called #bellesandwhistles,

matthew

Digital snippets: Matthew Williamson, Gap, ...

May 14, 20141 Comment157 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: ‘Is it scalable? I think it has to be,’ Matthew Williamson

nikewinnerstays

Digital snippets: Nike, Burberry, Selfridge...

May 04, 2014No Comments220 Views

It was perhaps Nike that was the buzziest of brands over the past couple of weeks, if you take into consideration both the successful launch

hermes

Hermès’ quirky menswear film features Fr...

Apr 28, 2014No Comments219 Views

Hermès wins on the video front once again this season, with the recent launch of a creative and quirky menswear campaign starring Ballet de l’Opéra

teamlab_hanger4

Innovating the humble hanger: flashback fro...

Apr 15, 20141 Comment167 Views

I discovered this video when writing a story about the future of shopping this week, and thought it worth resurfacing. It’s a simple premise: the 

gucci

Digital snippets: Fabergé, Dior, Gucci, Ma...

Apr 13, 2014No Comments325 Views

A round-up of the latest stories to know about surrounding all things fashion and tech:   Fabergé’s NYC Easter egg hunt marks the largest Beacon deployment

katemoss

Topshop launches Kate Moss video series ahe...

Apr 02, 2014No Comments111 Views

Topshop has revealed the first in a series of videos in the run up to its new Kate Moss collection launch. The line will hit

oculus-rift-dk2

Digital snippets: Oculus, Luxottica, Wren, ...

Mar 28, 2014No Comments292 Views

The big tech story this week has of course been about Facebook’s purchase of virtual reality headset company Oculus VR. But there were lots of

jeannedamas

& Other Stories releases irreverant Par...

Mar 24, 2014No Comments151 Views

H&M’s sister brand & Other Stories has unveiled a short campaign clip it refers to as “not your ordinary fashion film”. Starring French It-Girl and blogger

burberrywechat

Digital snippets: Burberry, Calvin Klein, M...

Feb 27, 20141 Comment275 Views

A round-up of all the latest stories surrounding fashion and tech…   Burberry reveals ‘digital innovation’ partnership with WeChat to strengthen social presence in China [The

hunter

Hunter uses Instagram video as second scree...

Feb 16, 2014No Comments126 Views

Hunter might be the new kid on the block this London Fashion Week season, but its show and accompanying social media coverage was as slick

DolceGabbana_AW13

2013: a designer meets digital year in revi...

Dec 23, 20131 Comment165 Views

What a busy year it’s been… From 3D printing taking its first trip down the New York Fashion Week catwalk, to the launch of Vine

hermes

Animation features heavy in this year’...

Dec 19, 20131 Comment82 Views

There’s a lot in the way of cute animation happening this festive period, with noteworthy spots from Hermès, Dolce & Gabbana and Cartier, as well

Asos_helpouts

Asos offers personalised styling sessions v...

Dec 18, 20131 Comment153 Views

Asos is taking advantage of Google’s brand new Helpouts service this Christmas, offering shoppers 15 minute time slots for real-time video chats with style experts. Based

dior_rpatz

Dior leverages Robert Pattinson campaign wi...

Dec 03, 2013No Comments102 Views

Dior has released another series of short videos revealing extended scenes from its Dior Homme fragrance film starring Robert Pattinson, which originally launched on September 1.