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Twitter hints at e-commerce integration on ...

Aug 07, 2014No Comments165 Views

Twitter’s plans for a shoppable service are becoming increasingly evident, with news of a setting discovered on the social network’s Android app called ‘payment &

burberry

Digital snippets: Burberry, Levi’s, N...

Jul 10, 20141 Comment310 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: Burberry credits 9% revenue hike on strong online sales and ‘more

Emma Roberts

Old Navy taps social currency with flip-flo...

Jun 24, 20141 Comment471 Views

From L’Oréal make-up to Sprinkles cupcakes, vending machines are having a moment in New York. The latest? Flip-flops from Old Navy. From today until June

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WGSN to host live Twitter Q&A on the fu...

Jun 09, 2014No Comments181 Views

Trend forecaster WGSN might be best known for its design and product development work (seasonal colours, silhouettes, consumer insights and more), but it also analyses

matthew

Digital snippets: Matthew Williamson, Gap, ...

May 14, 20141 Comment139 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: ‘Is it scalable? I think it has to be,’ Matthew Williamson

van-noten

Forget Instagram: what has happened to fash...

Feb 28, 2014No Comments112 Views

This post first appeared on Fashionista.com Is it just me or has Twitter become much less inspiring during fashion week season? I say that as

burberrywechat

Digital snippets: Burberry, Calvin Klein, M...

Feb 27, 20141 Comment236 Views

A round-up of all the latest stories surrounding fashion and tech…   Burberry reveals ‘digital innovation’ partnership with WeChat to strengthen social presence in China [The

mjdaisy

Digital snippets: Michael Kors, Rebecca Min...

Feb 17, 20141 Comment109 Views

From New York to London, and everything in between, here’s a mega round-up of all the latest stories surrounding fashion and tech… Michael Kors dominates

twittermirror

Twitter Mirror arrives at fashion week with...

Feb 13, 2014No Comments153 Views

Matthew Williamson is introducing the Twitter Mirror backstage at its London Fashion Week show this season. Already becoming a regular feature of events such as

tommyhilfiger

Tommy Hilfiger opens ‘social concierge’...

Feb 09, 20142 Comments339 Views

Tommy Hilfiger is opening up its social concierge initiative to its online following this fashion week season. First launched at its spring/summer 2014 show in

jcpenney

JC Penney tried, but failed to nail social ...

Feb 03, 2014No Comments36 Views

Last year’s Super Bowl game was all about the success Oreo achieved with its Dunk in the Dark instant Twitter response. While lots of brands

adidas_Stan_Smith_Popup

Digital snippets: adidas, Louis Vuitton, Ne...

Jan 20, 2014No Comments155 Views

Here’s a highlight of the best stories in the fashion and tech space over the past couple of weeks… adidas launches Stan Smith pop-up store,

DolceGabbana_AW13

2013: a designer meets digital year in revi...

Dec 23, 20131 Comment152 Views

What a busy year it’s been… From 3D printing taking its first trip down the New York Fashion Week catwalk, to the launch of Vine

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All the interactive elements accompanying J...

Nov 26, 20135 Comments286 Views

Hopefully by now you will have all seen, or at least heard about, John Lewis’ epic £7 million Christmas ad: The Bear and The Hare,

Digital snippets: Michael Kors, Banana Repu...

Nov 11, 2013No Comments245 Views

A short break here means there’s a stack of content to catch up on. Below are the top links for stories surrounding fashion and digital

Warehouse fans go #knitbombing in recent so...

Oct 29, 2013No Comments149 Views

As mentioned in a recent post about the #topmansprayonjeans campaign, there’s a big focus on user-generated content being seen from a multitude of retailers of

Topman pulls in consumer content with #topm...

Oct 23, 20131 Comment137 Views

  User-generated content might be somewhat of an old phrase in the digital space these days, but there’s a phenomenal amount happening around it of

Key fashion week trend: social media qualit...

Oct 16, 2013No Comments92 Views

There’s a lot to be said for the level of quality our industry is producing over social media these days, and rightly so for a

Net-a-Porter calls for shopper content with...

Oct 07, 20131 Comment243 Views

The signature black boxes that arrive from Net-a-Porter tied with a grosgain ribbon have long been a favourite for user-generated content. From Instagram images to

Burberry shoots SS14 #LFW show on new iPhon...

Sep 16, 20131 Comment176 Views

  The social media content surrounding Burberry’s spring/summer 2014 show at London Fashion Week was captured exclusively using Apple’s new iPhone 5S iSight camera. The promotional

Kenneth Cole unveils Vine mosaic during #NY...

Sep 14, 20131 Comment87 Views

Over 120 Vine videos were released in real-time during last weekend’s Kenneth Cole presentation at New York Fashion Week, tied to the theme “Your point

chirp_topshop

Latest Topshop innovation will see #LFW con...

Sep 12, 20134 Comments125 Views

Topshop is partnering with a start-up called Chirp for its upcoming Unique show at London Fashion Week in order to share pieces of content via

Digital snippets: Burberry, Gucci, Kenneth ...

Sep 08, 2013No Comments105 Views

Here’s a highlight of recent stories from around the web surrounding all things fashion and digital. Look out for another round-up later this week specific to

Why and how fashion brands should be on Vin...

May 14, 20133 Comments92 Views

We just can't stop watching our #vine #stopmotion #fashion @vineapp http://t.co/VmmpQ5rbdx — French Connection (@FCUK) April 16, 2013   When Vine, Twitter’s six-second, video-sharing app,

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The fashion and beauty accounts featured in...

Apr 05, 2013No Comments36 Views

There’s an interesting cross section of both brands and individuals in the fashion and beauty category of TIME Magazine’s 140 best Twitter feeds of 2013

LouisVuitton

Digital snippets: Louis Vuitton, Victoria B...

Apr 03, 2013No Comments52 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week:   Louis Vuitton promotes “prostitution chic” in

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Alice + Olivia, Topshop kickstart prom seas...

Mar 31, 2013No Comments100 Views

A number of designers and retailers are reaching out to teens through a variety of online initiatives in the build-up to the forthcoming prom season.

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Cara Delevingne’s outdoor ad flies on...

Mar 19, 20132 Comments43 Views

Here’s one way to grab attention with your outdoor campaign: stick a famous model on it and hope she’ll snap a pic of it to

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All the winners from the 2013 Fashion 2.0 A...

Mar 14, 20131 Comment221 Views

Marc Jacobs took the top innovator award at Style Coalition’s fourth annual Fashion 2.0 Awards in New York last night, an event dedicated to celebrating

Wang

Digital snippets: Alexander Wang, Warby Par...

Mar 03, 2013No Comments72 Views

It’s been a little while since one of these round-up posts on other interesting fashion and digital stories sourced from around the web, so there’s