technology Tag


From the archive: Digital do’s and do...

Feb 09, 2016No Comments200 Views

Fashion weeks may be undergoing a period of significant change at present, but for now, the same fundamental rules for marketers during New York, London,


ASOS hosts third-anniversary celebration fo...

Feb 05, 2016No Comments348 Views

#FashMash celebrated its third birthday with a pre-fashion week drinks soiree in partnership with ASOS in London last night. Designed to be a place for


Smart glasses: Finally ready for take-off?

Feb 04, 2016No Comments208 Views

If you thought smart glasses began and ended with Google Glass, you’re mistaken. At least according to the wearable tech analysts at Juniper Research. They’ve


Digital snippets: Tommy Hilfiger’s #Insta...

Feb 02, 20162 Comments341 Views

Your round-up of the latest stories related to fashion and technology… Tommy Hilfiger to host first ‘Instapit’ for Instagram content creators at women’s show [WWD]


8 outrageous future tech ideas we wish woul...

Jan 31, 2016No Comments184 Views

Fashion and technology are increasing bedfellows, but at no time of year do we see experimentation between these two worlds integrate more than during fashion


Under Armour’s power performance: Athleis...

Jan 30, 2016No Comments262 Views

How important is ‘athleisure’ as a trend that’s impacting sales figures for sportswear companies? Well, sports brands never really own up to that. But the


Berlin designer showcases new collection on...

Jan 28, 2016No Comments398 Views

3D printing has taken off in recent years, with yearly shows dedicated to the technology taking place in countries ranging from the US to Israel,


The future of retail: Beyond stories told, ...

Jan 27, 2016No Comments255 Views

If you’d visited a mall housing a J.C. Penney store over the holidays, you may have been welcomed by a virtual reality experience that took


Fantastic plastic: How synthetic plastics a...

Jan 26, 2016No Comments592 Views

Exciting growth is being seen in the textiles space thanks to advanced research and development around engineered plastics, writes Fashion & Mash contributor Darryl Lewis.


Virtual reality and robots head for Stockho...

Jan 20, 2016No Comments224 Views

Virtual reality is the latest plaything of the fashion set, with designers from Tommy Hilfiger to Dior, Rebecca Minkoff and Jean-Pierre Braganza all experimenting with it.


Digital snippets: Diesel’s ads on Por...

Jan 19, 2016No Comments505 Views

Your round-up of the latest stories related to fashion and technology… Why you’ll soon be seeing Diesel ads on Grindr, Tinder and Pornhub [i-D] Chanel


How a biometric bra at CES pointed to the f...

Jan 14, 2016No Comments596 Views

Amid the smart watches, fitness bands and other wrist-based devices dominating the wearable tech scene at CES this year, there was… a bra. In a


The big writers you should know about in #f...

Jan 12, 20161 Comment718 Views

I’m always asked how I do my research. Short of listing every event I go to, and speaking about how to network and maintain contacts,


Digital snippets: all the wearable tech new...

Jan 11, 2016No Comments585 Views

Trawling the halls of the Las Vegas Convention Center during CES is the equivalent of perusing 38 football fields of shoulder-to-shoulder booths featuring endless displays


Comment counts: key considerations for star...

Jan 07, 2016No Comments688 Views

Wearable technology is an exciting new sector for fashion and technology entrepreneurs, but there are multiple challenges and obstacles to confront and overcome in order


CES 2016: L’Oréal patch measures UV expo...

Jan 06, 20161 Comment400 Views

Now for some serious innovation in sun protection… At CES, L’Oréal has unveiled a smart skin patch developed by its incubator team that can tell


Infographic: 33 ways 3D printing is transfo...

Jan 06, 2016No Comments401 Views

From fashion to architecture, science, medicine and of course engineering, 3D printing is increasingly making an impact on different industries around the world. Kudos to


Digital snippets: Primania social success, ...

Jan 05, 2016No Comments302 Views

A round-up of all the stories surrounding fashion and tech you may have missed over the holidays… On social, ‘Primania’ looks to fill Primark’s e-commerce


2015: a designer meets digital year in revi...

Dec 23, 2015No Comments980 Views

It’s been another big year for the fashion industry and its integration with technology: from the release of the (Hermès) Apple Watch, to Natalie Massenet’s


Unmade: the London start-up ‘publishi...

Dec 22, 2015No Comments488 Views

For those in London this festive season, there’s a pop-up shop in Covent Garden worth taking the time to visit. Unmade, as it’s called, is


Digital snippets: NYFW’s consumer shift, ...

Dec 17, 2015No Comments348 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… NYFW going consumer? CFDA hires BCG to study the idea


Welcome to the future: Robotics market to s...

Dec 16, 20151 Comment330 Views

The robots are coming… no don’t panic (not yet anyway). But a new report does show consumer robotics growing from 33 million shipments and $3.5bn


Guess which brand is top in wearable tech

Dec 15, 2015No Comments349 Views

What’s the top wearable technology brand? No, it’s not one named after a fruit. It’s the (relatively) humble Fitbit (as pictured), which managed to keep


10 wearable tech gifts for the fashionistas...

Dec 14, 20152 Comments755 Views

If the new Hermès Apple Watch is a little out of price range, but you’re after something more than the standard fitness band to fulfill your wearable


Burberry’s latest big idea – 3D digital...

Dec 14, 2015No Comments697 Views

Another day, another tech initiative from Burberry. The company has linked up with DreamWorks Animation for a product campaign making use of 3D tech and


Robots rule: Adidas to open robot shoe fact...

Dec 11, 2015No Comments506 Views

Poor working conditions. Inability to meet demand. Slow trend response. They’re all consequences of the move to low-cost manufacturing in factories many thousands miles from


Agility matters: why Hunter not showing at ...

Dec 09, 20152 Comments700 Views

During spring/summer 2016’s round of fashion weeks held this past September, Hunter applied its usual experimental attitude to Twitter-owned live-streaming app Periscope. The British brand


The Business of Fashion launches new event ...

Dec 08, 2015No Comments620 Views

In what comes as little in the way of a surprise, The Business of Fashion has announced it will enter the event space in a

A Polo Ralph Lauren associate trying out the interactive fitting

Digital snippets: Ralph Lauren’s conn...

Dec 01, 2015No Comments574 Views

Here’s a round-up of the latest stories to know about surrounding all things fashion and tech… Ralph Lauren and Oak Labs debut interactive fitting rooms


3D-printed robotic arm leads The Force in S...

Nov 30, 2015No Comments605 Views

As any Star Wars fan would know, there’s a scene in The Empire Strikes Back where Luke Skywalker loses his hand during an epic lightsaber