physical Tag

Emma Roberts

Old Navy taps social currency with flip-flo...

Jun 24, 20141 Comment519 Views

From L’Oréal make-up to Sprinkles cupcakes, vending machines are having a moment in New York. The latest? Flip-flops from Old Navy. From today until June

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Alexander Wang serves up Instagram-worthy i...

May 28, 2014No Comments269 Views

Alexander Wang has been spreading summer cheer in Hong Kong with a black ice cream truck stationed outside its Harbour City store for the past

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2013: a designer meets digital year in revi...

Dec 23, 20131 Comment175 Views

What a busy year it’s been… From 3D printing taking its first trip down the New York Fashion Week catwalk, to the launch of Vine

Warehouse fans go #knitbombing in recent so...

Oct 29, 2013No Comments166 Views

As mentioned in a recent post about the #topmansprayonjeans campaign, there’s a big focus on user-generated content being seen from a multitude of retailers of

Digital snippets: Burberry and Apple execut...

Oct 15, 20132 Comments95 Views

The big news today has of course been about Burberry CEO Angela Ahrendts’ move to become an SVP at Apple, as well as the subsequent

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A look back at SXSW Interactive – key...

Mar 18, 2013No Comments37 Views

This article first appeared on The Business of Fashion AUSTIN, United States — With some 30,000 people in town for the 20th annual SXSW Interactive

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eBay UK throws festive pop-up party for one...

Jan 03, 2013No Comments28 Views

  Before the spring/summer 2013 campaigns sweep us away, and the forthcoming autumn/winter 2013/14 shows creep up on us, there’s one last holiday initiative I

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2012: a designer meets digital year in revi...

Dec 20, 2012No Comments60 Views

Well what a year it’s been… From designer musical chairs to the launch of the Nike FuelBand, not to mention Facebook’s overhyped IPO, the increasing use

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eBay opens social shopping experience in Lo...

Nov 30, 20121 Comment77 Views

eBay is hosting a “social shopping” pop-up in London over the weekend to tie in with what it predicts to be its busiest online shopping

Physical Pinterest board pops up at Westfie...

Nov 26, 20123 Comments177 Views

How’s this for a nice example of digital meets physical… Pinterest has set up a life-size pop-up board in San Diego to help celebrate the

Farfetch celebrates Christmas with designer...

Nov 22, 20122 Comments192 Views

Online marketplace Farfetch.com is launching augmented reality gift wrap for the holiday season using image recognition technology from Aurasma. Based on exclusive illustrations from four