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The best of tech coming up at #LFW

Sep 19, 20151 Comment322 Views

London Fashion Week kicked off yesterday, and while there might not be quite as much buzz around tech or digital ideas at the shows as


Harrods moves from stilettos to sneakers in...

Sep 08, 2015No Comments495 Views

Harrods has returned to the world of gaming with the launch of a new challenge called Sneaker Wars featured in the September issue of its


Dublin’s Web Summit launches first ev...

Sep 07, 2015No Comments730 Views

Dublin’s Web Summit, a technology conference that has grown to become one of the most important in the space, is officially associating itself with the


Digital snippets: Polyvore sells to Yahoo, ...

Aug 07, 2015No Comments372 Views

Here’s a round-up of the latest stories to know about surrounding all things fashion and tech. Fashion & Mash is now taking a bit of


Digital snippets: shoplifters at Harvey Nic...

Jul 13, 2015No Comments478 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Harvey Nichols features genuine CCTV shoplifting footage in new Rewards


Brands need to take greater advantage of th...

May 13, 2015No Comments844 Views

How-to content on YouTube is increasingly in demand, according to new research from Google. Searches for topics ranging from the practical (how-to tie a tie),


Are fashion brands prepped to forego qualit...

May 08, 2015No Comments1085 Views

Something is happening with social media content. Where once highly pristine images made all the more perfect with an Instagram filter were a sure-fire strategic


Are we really going to shop from the Apple ...

May 07, 2015No Comments629 Views

When Apple makes a major announcement like a move into the wearables category, it’s guaranteed a long line of other businesses will jump on board


Footlocker jumps into emoji space with snea...

Apr 29, 2015No Comments1568 Views

Emojis are increasingly infiltrating daily life thanks to growing integration with mobile messaging services, but more recently as a product of numerous branded launches in


Peak Performance runs GPS-based virtual out...

Apr 10, 2015No Comments988 Views

Outdoor sports brand, Peak Performance, is running a digital campaign that sees fans able to win clothing and other goods at set times of day


Digital snippets: wearables, Net-a-Porter a...

Apr 01, 2015No Comments978 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… The wearables road ahead: a race to the bottom? [TechCrunch]


Clarks to use Whatsapp to tell pop culture ...

Mar 30, 20151 Comment1527 Views

Clarks Originals is turning to popular messaging app Whatsapp to launch a multimedia storytelling campaign created by agency BBH. The UK-based footwear brand will use


2014: A designer meets digital year in revi...

Dec 27, 2014No Comments1982 Views

What a year it has been for fashion and technology… From wearables taking off with varying designer brands during fashion week, to the launch of


Selfridges introduces Elfridges gaming app ...

Dec 10, 2014No Comments1142 Views

Gaming is a bit of a recurring theme this holiday season, with initiatives spanning Bloomingdale’s and Ted Baker to Charlotte Olympia and Target, all including


Bloomingdale’s goes all out interacti...

Dec 09, 2014No Comments1758 Views

US department store Bloomingdale’s has introduced a series of interactive windows tied to the theme of bows as part of its 2014 holiday campaign. Gaming


eBay UK expects big sales next weekend

Nov 22, 2014No Comments1025 Views is predicting Sunday November 30 to be its busiest shopping day of the whole year. ‘Super Sunday’ as it’s been dubbed, falls of course


Where image recognition technology is heade...

Nov 19, 2014No Comments1497 Views

Visual search is one of those technologies we know is set to impact the future of shopping significantly, we’re just not quite there yet. The


Digital snippets: Alibaba, Rebecca Minkoff,...

Nov 15, 2014No Comments953 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Alibaba’s ‘Singles Day’ sales top $9 billion, bigger than Black


Twitter encourages retail advertisers ahead...

Nov 05, 2014No Comments897 Views

Twitter is urging retail brands to build out their advertising strategies on its platform this holiday season in order to capture consumers who “spend early and spend more”. The


Digital snippets: Apple Pay, Macy’s, Raku...

Oct 27, 2014No Comments969 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… The complete guide to Apple Pay, including what’s the point?


Digital snippets: Amazon, Burberry, Apple W...

Oct 12, 2014No Comments1117 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Amazon to open first brick-and-mortar site in New York [WSJ]


The digital trends expected to drive shoppi...

Oct 06, 2014No Comments1433 Views

Video content, social commerce and geo-targeted campaigns are among the digital trends expected to drive retail strategy in the US this coming Holiday shopping season.


Are we over the next big thing? Omnichannel...

Oct 02, 2014No Comments647 Views

This post first appeared on The US digital retail crowd hit Seattle this week for the National Retail Federation’s annual e-commerce event, the Summit.


John Lewis announces beacon technology star...

Sep 29, 20141 Comment988 Views

This post first appeared on Beacon technology got another nod of approval from the retail sector today as start-up Localz was announced as the


Yoox x WeChat collaboration blends commerce...

Sep 29, 2014No Comments1514 Views

Yoox teamed mobile commerce with gaming in a new app launched via messaging service WeChat earlier this summer. The internet retail company rolled out official

Macy's Reports Strong Quarterly Earnings

Digital snippets: Macy’s, Margiela, F...

Sep 26, 2014No Comments1444 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Macy’s aims to become retail tech powerhouse with latest moves

Hunter Original anchor

Hunter to partner with tech start-up Grabyo...

Sep 05, 2014No Comments955 Views

Live and localised are two key phrases you can associate with the Hunter Original show due to be held at London Fashion Week next Saturday,


Miu Miu partners with Miranda July on alter...

Aug 31, 2014No Comments1170 Views

Miu Miu is continuing its Women’s Tales series with not just another short film, but an accompanying app. This time in partnership with artist and


Harrods enters gaming space with shoe-based...

Aug 26, 2014No Comments1403 Views

Harrods is celebrating the opening of its new luxury shoe salon with the launch of a mobile game called Stiletto Wars. Introduced as part of


Digital snippets: Condé Nast, Gap, Hermès...

Aug 20, 20142 Comments973 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Condé Nast to sell Fairchild Fashion Media, including WWD, for