menswear Tag

AdaNik

Menswear label Ada + Nik uses Vyclone app f...

Jun 25, 2014No Comments522 Views

Live streamed fashion week shows are an interesting one – buzzworthy and exciting when they first launched despite poor user experience, now higher quality but

hermes

Hermès’ quirky menswear film features Fr...

Apr 28, 2014No Comments330 Views

Hermès wins on the video front once again this season, with the recent launch of a creative and quirky menswear campaign starring Ballet de l’Opéra

dior_rpatz

Dior leverages Robert Pattinson campaign wi...

Dec 03, 2013No Comments182 Views

Dior has released another series of short videos revealing extended scenes from its Dior Homme fragrance film starring Robert Pattinson, which originally launched on September 1.

showyourjoe

Jingle all the way at Kmart with #showyourj...

Nov 19, 20131 Comment333 Views

There’s no doubt about it, this new commercial from US department store Kmart, is in the running for best Holiday campaign 2013. Check out the boys

Topman pulls in consumer content with #topm...

Oct 23, 20131 Comment292 Views

  User-generated content might be somewhat of an old phrase in the digital space these days, but there’s a phenomenal amount happening around it of

matthew-terry-calvin-klein-underwear-spring-summer-2013-01

Take a look at Calvin Klein’s Vine po...

Feb 04, 20132 Comments239 Views

As promised, Calvin Klein made use of Twitter’s new video-sharing app, Vine, during the Super Bowl last night. Designed to support the premier of its

CK

New Twitter app Vine to support Calvin Klei...

Feb 01, 20132 Comments101 Views

  It’s likely you’ve heard the news that Calvin Klein is launching its first ever Super Bowl campaign this coming weekend. The 30-second spot for

CCTV footage

Brazil’s Reserva turns CCTV footage of bu...

Jan 25, 2013No Comments158 Views

  How’s this for inspired… Brazilian menswear brand Reserva has launched a video of the robbers breaking into its São Paulo store, to help promote

LondonCollections_Men_AW13

British Fashion Council announces series of...

Jan 05, 2013No Comments84 Views

The autumn/winter 2013/14 catwalk season kickstarts on Monday with London Collections: Men, the second season of a dedicated menswear event in the British capital. We’ve

31-phillip-lim-ss13-trickers

3.1 Philip Lim turns to “Trickers” for ...

Jan 04, 20131 Comment486 Views

  3.1 Phillip Lim has proved an early addition to the onslaught of spring/summer 2013 campaign videos, with a beautiful spot for its menswear line

GAL_2126.jpg.imageLink.original

Topman live-stream to offer fans 360° augm...

Dec 19, 20121 Comment130 Views

Topman is set to launch an interactive 360° live-stream experience for its London Collections: Men autumn/winter 2012/13 show on January 7. The UK menswear brand

burberry-spring_summer-2013-campaign-featuring-romeo-beckham-on-embargo-until-18-december-00_00-gmt

Romeo Beckham fronts SS13 Burberry campaign

Dec 17, 20121 Comment66 Views

Romeo Beckham has been announced as the spring/summer 2013 face of Burberry’s mainline campaign. The 10-year-old son of David and Victoria Beckham, appears in a

Digital snippets: Chanel, Barnaby Roper, Mi...

Oct 31, 2012No Comments116 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week:   Chanel No. 5 surges on viral

David Gandy to join Twitter Q&A line-up...

Jun 14, 2012No Comments44 Views

Model David Gandy has just been announced as a key industry insider partaking in the British Fashion Council’s live Twitter Q&A this weekend. A follow

London menswear shows to benefit from multi...

Jun 13, 20122 Comments80 Views

London’s first dedicated menswear fashion week is focusing on engaging with consumers via digital, thanks to multiple innovations backed by the British Fashion Council. London

Mugler livestreams A/W 12/13 men’s sh...

Jan 19, 2012No Comments39 Views

In case you missed it, Mugler live streamed for four straight days on its Facebook page for its Paris menswear show this week. The 24/7

Behind-the-scenes at Louis Vuitton’s ...

Jul 07, 2011No Comments28 Views

Ever wondered what happens at the menswear shows? Louis Vuitton has just published a video documenting behind-the-scenes in the build up to its most recent