Marc Jacobs Tag

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Marc Jacobs launches digital-themed fragran...

Aug 11, 20141 Comment320 Views

Marc Jacobs is sparing no effort to promote its fragrances in London at present. The all-new Daisy Dream scent has been supported by both an

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Brands be warned: #selfie fatigue

Jul 27, 2014No Comments366 Views

Did you know, there were already 884 brands running #selfie competitions on Twitter by October 2013 (the year of the selfie), according to social media benchmarking company, Unmetric.

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Marc by Marc Jacobs reveals faces of Instag...

Jul 04, 2014No Comments401 Views

A glimpse of the new marc by Marc Jacobs autumn/winter 2014/15 campaign was released via social media this week. Shot by David Sims and set

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Marc Jacobs releases archive content for 30...

May 15, 2014No Comments176 Views

Marc Jacobs is celebrating its 30-year anniversary with an online gallery of never-before seen imagery. The content dates back to 1984 when the partnership between

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Burberry, Wren, Uniqlo and Marc Jacobs amon...

May 07, 2014No Comments174 Views

Sarah Jessica Parker might have taken home an honorary title for her creative work at the first ever Clio Image Awards this evening, but it

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Digital snippets: Michael Kors, Rebecca Min...

Feb 17, 20142 Comments154 Views

From New York to London, and everything in between, here’s a mega round-up of all the latest stories surrounding fashion and tech… Michael Kors dominates

Digital Marc Jacobs ads invite users to res...

Sep 22, 2013No Comments272 Views

While the majority of designers are pushing their current season collections through online banner ads at present – Diane von Furstenberg, Etro, Valentino, Calvin Klein

Live streaming fashion week: is it worth th...

Sep 04, 20133 Comments112 Views

This article first appeared on Mashable When the late designer Alexander McQueen live streamed his spring/summer 2010 show in late 2009, his aim was to

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How fashion brands are using Vine

Jun 30, 2013No Comments163 Views

This article first appeared on Mashable The fashion industry immediately embraced Vine, Twitter’s 6-second video app, after it launched in February. It was no surprise

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Digital snippets: Nike, Bloomingdale’...

Apr 15, 2013No Comments101 Views

A round-up of stories from around the web surrounding all things fashion and digital over the past week: Holographic ad gives live demo of Nike

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All the winners from the 2013 Fashion 2.0 A...

Mar 14, 20131 Comment383 Views

Marc Jacobs took the top innovator award at Style Coalition’s fourth annual Fashion 2.0 Awards in New York last night, an event dedicated to celebrating

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All the digital highlights from #NYFW: 360...

Feb 12, 2013No Comments74 Views

It might have been the season that everyone played with Twitter’s new video-sharing app, Vine, but so too were there numerous other digital happenings around

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Vine scores big with #NYFW crowd

Feb 11, 20135 Comments108 Views

The marc by @MarcJacobsIntl show live-streamed in six-seconds. Yes Vine! #marcjacobslive #nyfw http://t.co/QewKnL4s — Rachel Arthur (@rachel_arthur) February 12, 2013 If there’s one thing to

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Digital snippets: Burberry, Marc Jacobs, To...

Jan 15, 2013No Comments53 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week or so:   Watch Romeo Beckham run

Digital snippets: Georg Jensen, Macy’...

Nov 21, 2012No Comments56 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week: Holition and Georg Jensen create 3D augmented

Digital snippets: NYFW, F-commerce, Christi...

Feb 27, 2012No Comments47 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week: Jason Wu, Diane von Furstenberg, Marc Jacobs

And the Fashion 2.0 Awards winners are̷...

Feb 08, 20121 Comment27 Views

Best Twitter – @DKNY Best Facebook – Bergdorf Goodman Best Blog by a Fashion Brand – DKNY PR Girl Best Website – Marc Jacobs Best

Digital snippets: Christmas 2011 special

Dec 23, 2011No Comments77 Views

The fashion industry has been celebrating the festive season with all manner of digital initiatives. Here’s a look at some of the things they’ve been

Could Louis Vuitton’s site relaunch s...

Oct 31, 20111 Comment345 Views

It’s great to see luxury fashion houses finally grasping hold of the fact the web provides an ideal place for them to demonstrate the richness

Behind-the-scenes at Louis Vuitton’s ...

Jul 07, 2011No Comments18 Views

Ever wondered what happens at the menswear shows? Louis Vuitton has just published a video documenting behind-the-scenes in the build up to its most recent

Behind-the-scenes on Louis Vuitton’s new ...

Jul 01, 20111 Comment134 Views

Louis Vuitton recently released a video featuring artistic director Marc Jacobs explaining the concept behind its autumn/winter 2011/12 ad campaign featuring models Zuzanna Bijoch, Daphne

JWT turns brands into cute virtual animatio...

May 10, 2011No Comments20 Views

I love this concept from JWT – the New York-based communications agency  has transformed some 3,000 brands into animated characters as a way of comparing 

Marc Jacobs intern hacks company Twitter fe...

Mar 28, 2011No Comments20 Views

Beware the disgruntled employee, or so someone should have warned Marc Jacobs after an intern tasked with tweeting for the brand went on a rant

Gaming as fashion’s jackpot

Mar 08, 20112 Comments87 Views

There was a nice piece from The New York Times last week about how gaming can be applied to the fashion industry. It suggests e-commerce

Marc Jacobs hunts social media guru through...

Feb 18, 20111 Comment107 Views

Twitter being used as a recruitment tool is not an unusual practice, but Marc Jacobs (@MarcJacobsIntl) creating a 140-character application process for a role as