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caratopshop_anchor

New #ilovetopshop campaign launches with Ca...

Jul 28, 2014No Comments223 Views

Model Cara Delevingne is the face of the new Topshop autumn/winter 2014/15 campaign, as launched online today. The British social media superstar (who hit six

marcbymarc_header

Marc by Marc Jacobs reveals faces of Instag...

Jul 04, 2014No Comments327 Views

A glimpse of the new marc by Marc Jacobs autumn/winter 2014/15 campaign was released via social media this week. Shot by David Sims and set

beats_worldcup

Digital snippets: Beats by Dre, Alexander W...

Jun 08, 2014No Comments198 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: Did Beats by Dre just out-Nike Nike with this incredible World

pradasphere

Digital snippets: Prada, John Lewis, Compto...

Jun 01, 2014No Comments215 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: Prada delves into visual past with Pradasphere microsite [Luxury Daily] John Lewis

CannesPosterRevisedInstaHighResFIN2

Instagram to celebrate creativity at Cannes...

May 29, 2014No Comments167 Views

Instagram is inviting brands and consumers alike to submit their most creative images for potential inclusion in a gallery space at next month’s Cannes Lions

alexander-wang-eat-me-truck

Alexander Wang serves up Instagram-worthy i...

May 28, 2014No Comments230 Views

Alexander Wang has been spreading summer cheer in Hong Kong with a black ice cream truck stationed outside its Harbour City store for the past

burberry_tmall

Digital snippets: Burberry, L’Oréal, Mac...

May 23, 2014No Comments162 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: How Burberry has fared in its first days on Tmall [Jing

whistles_garance_dore

Whistles partners with Garance Doré on #be...

May 19, 2014No Comments122 Views

British contemporary brand, Whistles, has launched a short video directed by Garance Doré to celebrate its further expansion into the US and France. Called #bellesandwhistles,

matthew

Digital snippets: Matthew Williamson, Gap, ...

May 14, 20141 Comment140 Views

A round-up of the latest stories to know about surrounding all things fashion and tech: ‘Is it scalable? I think it has to be,’ Matthew Williamson

nikewinnerstays

Digital snippets: Nike, Burberry, Selfridge...

May 04, 2014No Comments205 Views

It was perhaps Nike that was the buzziest of brands over the past couple of weeks, if you take into consideration both the successful launch

gucci

Digital snippets: Fabergé, Dior, Gucci, Ma...

Apr 13, 2014No Comments273 Views

A round-up of the latest stories to know about surrounding all things fashion and tech:   Fabergé’s NYC Easter egg hunt marks the largest Beacon deployment

zappos

Zappos piloting personal shopping service o...

Mar 19, 20148 Comments517 Views

Most of you will have already heard of the hashtag #ootd. For those who haven’t, this is the epitome of the #selfie phenomenon. “Outfit of

wren

Digital snippets: Wren, Gucci, John Lewis, ...

Mar 18, 20141 Comment296 Views

A bit of a catch-up post today in light of several weeks of travel… here then all the latest stories to know about surrounding fashion

van-noten

Forget Instagram: what has happened to fash...

Feb 28, 2014No Comments113 Views

This post first appeared on Fashionista.com Is it just me or has Twitter become much less inspiring during fashion week season? I say that as

aritzia

Aritzia launches spring collection via digi...

Feb 21, 20141 Comment181 Views

Canadian retailer Aritzia has made clever use of the grid view on Instagram to launch its spring/summer 2014 collection. A total of 510 images have

mjdaisy

Digital snippets: Michael Kors, Rebecca Min...

Feb 17, 20141 Comment109 Views

From New York to London, and everything in between, here’s a mega round-up of all the latest stories surrounding fashion and tech… Michael Kors dominates

hunter

Hunter uses Instagram video as second scree...

Feb 16, 2014No Comments111 Views

Hunter might be the new kid on the block this London Fashion Week season, but its show and accompanying social media coverage was as slick

gap

Digital snippets: Gap, H&M, L’Or...

Jan 26, 2014No Comments113 Views

Here’s a highlight of the best stories in the fashion and tech space over the past week… You can now pin animated GIFs: here’s Gap’s

adidas_Stan_Smith_Popup

Digital snippets: adidas, Louis Vuitton, Ne...

Jan 20, 2014No Comments162 Views

Here’s a highlight of the best stories in the fashion and tech space over the past couple of weeks… adidas launches Stan Smith pop-up store,

beckham

Digital snippets: H&M, Instagram, Uniql...

Jan 06, 2014No Comments101 Views

Happy new year all and welcome to 2014! It’s straight to Vegas for me and headfirst into CES for what’s looking set to be a

DolceGabbana_AW13

2013: a designer meets digital year in revi...

Dec 23, 20131 Comment155 Views

What a busy year it’s been… From 3D printing taking its first trip down the New York Fashion Week catwalk, to the launch of Vine

instagram-direct-2

Digital snippets: The North Face, Instagram...

Dec 15, 20132 Comments150 Views

The big news over the past couple of weeks in the retail and fashion tech space was of course the concept of Amazon drones, but

Digital snippets: Michael Kors, Banana Repu...

Nov 11, 2013No Comments248 Views

A short break here means there’s a stack of content to catch up on. Below are the top links for stories surrounding fashion and digital

Warehouse fans go #knitbombing in recent so...

Oct 29, 2013No Comments150 Views

As mentioned in a recent post about the #topmansprayonjeans campaign, there’s a big focus on user-generated content being seen from a multitude of retailers of

Topman pulls in consumer content with #topm...

Oct 23, 20131 Comment139 Views

  User-generated content might be somewhat of an old phrase in the digital space these days, but there’s a phenomenal amount happening around it of

Key fashion week trend: social media qualit...

Oct 16, 2013No Comments95 Views

There’s a lot to be said for the level of quality our industry is producing over social media these days, and rightly so for a

Net-a-Porter calls for shopper content with...

Oct 07, 20131 Comment246 Views

The signature black boxes that arrive from Net-a-Porter tied with a grosgain ribbon have long been a favourite for user-generated content. From Instagram images to

Digital snippets: Macy’s, Levi’...

Sep 25, 2013No Comments68 Views

Here’s a rather hefty highlight of recent stories from around the web surrounding all things fashion and digital: Macy’s: marketers should defend data use but

Burberry shoots SS14 #LFW show on new iPhon...

Sep 16, 20131 Comment177 Views

  The social media content surrounding Burberry’s spring/summer 2014 show at London Fashion Week was captured exclusively using Apple’s new iPhone 5S iSight camera. The promotional

Digital snippets: #NYFW round-up special

Sep 15, 2013No Comments60 Views

All manner of social initiatives took place during New York Fashion Week last week, ranging from a digital concierge at Tommy Hilfiger to the use