The infectious video of a US woman trying on a Star Wars Chewbacca mask has become the most-watched ever on Facebook Live and retailer Kohl’s is all over it.
Burberry’s profit drop came with plenty of focus on the future, ranging from a simplified product offer, to a greater focus on accessories and moves to increase its clear lead in digital.
Zach Duane, CEO of Victoria Beckham sat down at Decoded Fashion in London yesterday to share insights on how he believes the brand has managed to gain credibility in the tough celebrity designer space and more.
Your round-up of the latest fashion and technology stories to know, from the spider silk of Bolt Threads coming soon to Patagonia, to the latest tech accelerator programme via L’Oréal, as well as further updates from Amazon, Birchbox, Everlane and more.
One part accessory, and the other an educational tech toy, The Mover Kit from Technology Will Save Us is a wearable device that encourages children to determine what it does by coding their own rules.
Despite the fact email is one of the most cost effective forms of digital marketing, and a proven route to drive traffic, only 30% of luxury brands are using it to its full potential.
As a master of the rule “sex sells”, a certain level of innuendo comes as standard with Calvin Klein’s ad campaigns, and boy does its latest series for spring/summer 2016 remain firmly within that realm.
Your round-up of the latest fashion and technology stories to know, from Gucci’s digital strategy to the latest round of funding at Farfetch, as well as further updates from Snapchat, Westfield and Brooklyn’s wearable revolution.
British Vogue has secured two Webby awards for its video series showcasing inside the fashion industry, as hosted by model and TV star Alexa Chung.
If this isn’t the best ad for the customer service reps at online shoe retailer Zappos, then we don’t know what is.
With the smartphone as the remote control to life, retailers need to focus more on personalised, relevant and useful connections, says Eileen Naughton, managing director of Google UK and Ireland.
US digital ad revenues reached an all-time high of $59.6bn last year, according to the latest IAB Internet Advertising Revenue Report, and mobile devices are increasingly driving that growth.
This “switching on” of the fashion industry is the outcome of a partnership between Avery Dennison, a global leader in branding, labeling and RFID solutions, and IOT platform EVRYTHNG.
In the fiercely competitive retail fashion world, the winners will be those who really understand their customers and can tailor messages to reach them in the moments that matter.
Data has its place front and centre at this week’s Millennial 20/20 Summit in London with a live projection tracking real-time info pulled from shopping app Grabble in collaboration with Holition.
Your round-up of the latest fashion and technology stories to know, from the big focus on chatbots following F8, to new updates from Burberry and Ralph Lauren , as well as another look at whether social can sell.
Prada delivered hugely disappointing results on Friday and promised some ideas about how it would turn itself around at a conference call on Monday. The outcome? It seems it’s finally (truly) set to back all things digital.
This latest shoppable runway show from Alice + Olivia will be attached to the behemoth of the US festival season, Coachella, and include a capsule collection inspired by Grateful Dead.
In a continuation of its #missadventure campaign, Kate Spade New York this time tells the tale of three women who go on the perfect weekend away, only to have their plans go “comically, perfectly wrong”.
It’s goodbye Hedi Slimane and hello Anthony Vaccarello quite literally on Instagram where Saint Laurent has wiped all of its previous posts and replaced them with a single portrait of its incoming creative director.
Readers have access to 50% off the ticket price for the inaugural FashTech Summit in London; a destination for dialogue that will accelerate innovation at the intersection of fashion and technology.
Your round-up of the latest fashion and technology stories to know, from Yoox Net-a-Porter to Valentino and Lacoste, as well as Alibaba’s virtual reality plans and The North Face’s Watson-powered mobile shopping app.
Whether you weren’t able to make it to Austin, or indeed were on the ground but overwhelmed by the madness, here’s a round-up of everything that went on by way of the top stories to read.
Collaboration, artificial intelligence, conversational commerce and the rise of Generation Z emerged as key themes at this year’s SXSW in Austin, Texas.
It’s not impossible Snapchat is going to start making technology products that we can actually touch and wear. Or that’s certainly the hint from some of its recent hires.
Online e-commerce site Revolve is teaming up with delivery service Postmates for a special festival-themed campaign during SXSW this year that will see delivery in under 60 minutes.
#FashMash, the global community dedicated to uniting pioneering minds from the worlds of fashion and technology, is continuing on its growth path by launching its third official event series in Dublin.
The future of commerce is all about consumers and businesses allowing technology to make purchase decisions on their behalf based on pre-programmed parameters and learned preferences.
ShopStyle will transform into a fashion marketplace with the launch of a new universal shopping cart service called ShopStyle Checkout during Q2 of this year.
It is with great pleasure I introduce the all-new Fashion & Mash; a much more streamlined design, still focused on delivering you the best stories in this world of fashion and technology every day.