designer Tag


Why Instagram influencers matter, and who t...

Feb 12, 2016No Comments118 Views

A version of this post first appeared on The Telegraph. Supermodel Kendall Jenner generated 1.5 million likes in 12 hours on Instagram last week for


UPDATE: Your guide to all the strategic cha...

Feb 12, 20161 Comment283 Views

We know fashion weeks are changing radically around us. Numerous designers have opted to shift from producing shows intended for trade, to ones that actually


From Gigi’s Snapchat to that InstaPit...

Feb 11, 2016No Comments113 Views

News of Tommy Hilfiger’s InstaPit and express Apple Watch line during New York Fashion Week may have hit the headlines already, but the all-American brand


Uber and Lyst team up to stand out, offer f...

Feb 11, 2016No Comments144 Views

Uber might be introducing services that help you get your shopping faster, but during New York Fashion Week it’s letting you get it for free


Nordstrom: Can Olivia Palermo & multim...

Feb 10, 2016No Comments120 Views

Share prices may be tanking globally and department store shares are suffering. But Nordstrom’s shares rose nearly 6% Monday after it unveiled a new collection


From the archive: Digital do’s and do...

Feb 09, 2016No Comments202 Views

Fashion weeks may be undergoing a period of significant change at present, but for now, the same fundamental rules for marketers during New York, London,


Help shape the future of Fashion & Mas...

Feb 08, 2016No Comments258 Views

Five years ago this month, I started Fashion & Mash as a little side project tracking the evolution of the fashion industry through its uptake


Tom Ford & Vetements’ seasonless fas...

Feb 08, 2016No Comments119 Views

A few months ago the CFDA was discussing possible plans to turn New York Fashion Week into a more in-season, consumer-focused event on the back


ASOS hosts third-anniversary celebration fo...

Feb 05, 2016No Comments350 Views

#FashMash celebrated its third birthday with a pre-fashion week drinks soiree in partnership with ASOS in London last night. Designed to be a place for


Couture’s best social media moments

Feb 01, 2016No Comments241 Views

Fashion can seem to be a strange world when you’re not at its heart. It’s impractical, obsessed with things that the rest of the world


8 outrageous future tech ideas we wish woul...

Jan 31, 2016No Comments187 Views

Fashion and technology are increasing bedfellows, but at no time of year do we see experimentation between these two worlds integrate more than during fashion


Kendall Jenner and Justin Bieber drive top ...

Jan 29, 20161 Comment257 Views

Proving the power of today’s social media celebrities, Kendall Jenner managed to rack up over 3.5 million likes for a handful of Calvin Klein images


Berlin designer showcases new collection on...

Jan 28, 2016No Comments400 Views

3D printing has taken off in recent years, with yearly shows dedicated to the technology taking place in countries ranging from the US to Israel,


Fantastic plastic: How synthetic plastics a...

Jan 26, 2016No Comments595 Views

Exciting growth is being seen in the textiles space thanks to advanced research and development around engineered plastics, writes Fashion & Mash contributor Darryl Lewis.


Chinese luxury: If you’re not online you...

Jan 18, 2016No Comments375 Views

All those luxury brands that have been spending millions on Chinese stores but have been lagging their peers in online development, need to sit up


Mercedes-Benz proves a puppet assistant is ...

Jan 18, 2016No Comments365 Views

It’s always good to see fashion not taking itself too seriously. This time, it’s the turn of Mercedes-Benz with the help of sound designer Michel


The big writers you should know about in #f...

Jan 12, 20161 Comment720 Views

I’m always asked how I do my research. Short of listing every event I go to, and speaking about how to network and maintain contacts,


ICYMI: JW Anderson’s menswear show will l...

Jan 08, 2016No Comments416 Views

Yes, you read that right. JW Anderson is turning to gay dating app, Grindr, to stream its autumn/winter 2016/17 menswear show during London Collections: Men


Final Fantasy computer game character front...

Jan 04, 2016No Comments495 Views

Louis Vuitton creative supremo Nicolas Ghesquière may have said back in October that his SS16 collection was all about a dark virtual reality, but we


2015: a designer meets digital year in revi...

Dec 23, 2015No Comments984 Views

It’s been another big year for the fashion industry and its integration with technology: from the release of the (Hermès) Apple Watch, to Natalie Massenet’s


Unmade: the London start-up ‘publishi...

Dec 22, 2015No Comments492 Views

For those in London this festive season, there’s a pop-up shop in Covent Garden worth taking the time to visit. Unmade, as it’s called, is


From the archive: How Hermès is winning wi...

Dec 21, 2015No Comments683 Views

Last year’s list of the 100 most innovative companies, according to Forbes, saw French luxury brand Hermès sitting at number 13. Though it dropped to


Digital has irrevocably transformed fashion...

Dec 18, 20154 Comments428 Views

Over the past few weeks and months, fashion brands Matthew Williamson, Hunter, Rebecca Minkoff and Thakoon (to name a few) have made strategic decisions that


Digital snippets: NYFW’s consumer shift, ...

Dec 17, 2015No Comments350 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… NYFW going consumer? CFDA hires BCG to study the idea


From Yoda Wintour to Karltrooper, fashion c...

Dec 15, 2015No Comments1032 Views

The Minions might have taken on looks inspired by fashion’s most prominent figures earlier this summer, but now they’ve been usurped by Yoda, R2-D2 and


Which two leading luxury brands are messing...

Dec 14, 2015No Comments549 Views

This report may be telling us something we think we know already, but it should also make scary reading for many people working in luxury


10 wearable tech gifts for the fashionistas...

Dec 14, 20152 Comments757 Views

If the new Hermès Apple Watch is a little out of price range, but you’re after something more than the standard fitness band to fulfill your wearable


Burberry’s latest big idea – 3D digital...

Dec 14, 2015No Comments699 Views

Another day, another tech initiative from Burberry. The company has linked up with DreamWorks Animation for a product campaign making use of 3D tech and


Digital luxury: Must try harder says L2… ...

Dec 08, 20151 Comment562 Views

Hey, guess what – e-commerce is becoming really important to the luxury sector but not enough luxury brands quite ‘get it’ yet. OK, tell us


More festive films: Hermès, Gucci, Jo Malo...

Dec 07, 2015No Comments763 Views

Holiday-themed films continue to roll in. Beyond the heavy expectations of John Lewis, through the lols of Kate Spade, the adventures of Target, and mischievous