designer Tag

nordstrom_giantinstagram

Nordstrom creates giant Instagram post on i...

Jul 28, 2015No Comments169 Views

Using Instagram to promote the fact you have a big anniversary sale coming up is one thing, taking inspiration from that idea and recreating it

Minionistas_ANCHOR

Your Friday highlight: fashion’s finest g...

Jul 24, 2015No Comments205 Views

The Minions are taking over the fashion industry… quite literally. In what might be one of the best stories to ever hit my inbox on

harveynichols_ANCHORnew

Digital snippets: shoplifters at Harvey Nic...

Jul 13, 2015No Comments247 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Harvey Nichols features genuine CCTV shoplifting footage in new Rewards

プリント

What won from fashion at Cannes Lions 2015,...

Jul 06, 2015No Comments401 Views

It’s hard to know whether the fashion industry not winning much at Cannes Lions is because the work isn’t good enough, or because few brands

Net A Porter Founder Natalie Massenet Interview

Natalie Massenet on consumers, growth marke...

Jul 02, 2015No Comments472 Views

Natalie Massenet, chairman and founder of Net-a-Porter, has indicated she is staying put with the company after it merges with Yoox SpA. In an interview

sapientnitro_ANCHORFM

Virtual reality for retail gets airtime at ...

Jun 24, 2015No Comments458 Views

Virtual reality is heavily integrated in the gaming space, but progressively finding avenues into other industries too. Travel is an obvious one, and increasingly, so

Applewatch_anchor

Digital snippets: Breaking up with the Appl...

Jun 22, 2015No Comments466 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Vanessa Friedman: Why I’m breaking up with the Apple Watch

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Dior enters virtual reality space with in-s...

Jun 18, 2015No Comments794 Views

We’ve seen a flurry of retail and fashion brands experiment with virtual reality of late. Next up: Dior. The French luxury house captured a backstage

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Michael Kors and Gigi Hadid battle it out i...

Jun 14, 2015No Comments438 Views

Anything fun deserves to be celebrated, so kudos to Michael Kors for this joyful little video featuring the designer himself playing a version of Pictionary

Cher-Marc-Jacobs-Fall-2015-Ad-Campaign - ANCHOR

Why are autumn campaigns already releasing?...

Jun 09, 2015No Comments537 Views

When did ad campaigns for autumn/winter start launching in May? I returned to my desk today after a couple of weeks travelling to see notifications

HarveyNichols_anchor

Harvey Nichols launches another risqué cam...

Jun 05, 2015No Comments594 Views

Harvey Nichols is pushing a few buttons again – this time with a campaign that references divorce, natural disasters, stereotypical prison scenes and a number

Holition-Virtual McQueen Warpaint - ANCHOR

You can try-on legendary Alexander McQueen ...

May 29, 2015No Comments770 Views

One of the most relevant applications for virtual try-ons has got to be for the beauty industry. Walk in to any retailer and the cosmetic

Stolnikmagazine_march2014_hr

Are fashion brands prepped to forego qualit...

May 08, 2015No Comments929 Views

Something is happening with social media content. Where once highly pristine images made all the more perfect with an Instagram filter were a sure-fire strategic

3d-printed-rolex-submariner_ANCHOR

This designer 3D printed a Rolex watch and ...

Apr 24, 2015No Comments825 Views

What you see in the pictures here is a Rolex Submariner watch made at 300% scale using a 3D printer. Everything but the Perspex face

fashmash_anchor2

#fashmash hits Matthew Williamson store in ...

Apr 15, 2015No Comments956 Views

Industry leaders gathered at the Matthew Williamson store in London earlier this week for an event celebrating fashion and technology. The 15th global #fashmash evening

fashionfuturesawards

Fashion and tech to be celebrated in new Fa...

Mar 24, 2015No Comments1254 Views

The British Fashion Council has teamed up with Decoded Fashion to launch the Fashion Futures Awards, which celebrates how the industry is pushing the boundaries

SXSW_anchor

Do us a favour: fashion’s presence at #SX...

Mar 23, 2015No Comments1020 Views

Celebrating the fact that SXSW goers were better dressed, and celebrity speakers like Karlie Kloss, Joe Zee and Nicola Formichetti were present at the Interactive

retailVC_ANCHOR

Top tips for retail start-ups from VCs at #...

Mar 19, 2015No Comments1167 Views

In two years’ time, retail innovation will be led by start-ups more than by corporations, a panel comprised of venture capital firms stated on the

zoolander_valentino_ANCHOR

Digital snippets: Zoolander, Apple Watch, F...

Mar 12, 2015No Comments669 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Zoolander stars crash Valentino runway during Paris Fashion Week to

Applewatch2

Four reasons to care about the #AppleWatch

Mar 09, 2015No Comments707 Views

This post first appeared on WGSN.com/blogs The web was abuzz with coverage of CEO Tim Cook’s keynote revealing further information about the Apple Watch from

riverisland_anchor

Virtual reality hits #LFW, River Island sho...

Feb 24, 2015No Comments961 Views

This post first appeared on WGSN.com/blogs Something innovative tied to fashion week was, for once, truly applicable to the everyday consumer at Somerset House yesterday.

Burberry

Burberry #Tweetcam to provide personalised ...

Feb 22, 2015No Comments1283 Views

Twitter users will be able to gain unique and personalised access to the Burberry show at London Fashion Week today through a new initiative called

LFW_bynumbers

#LFW in numbers: 35 stats to know now

Feb 19, 2015No Comments771 Views

We love us some stats. Here’s a great list released by the British Fashion Council ahead of the start of London Fashion Week tomorrow: £46bn

VR_samsunggear2

Virtual reality’s quiet presence at #NYFW

Feb 16, 2015No Comments1226 Views

The promise of virtual reality seems to have hit New York Fashion Week, albeit it in a very quiet, non-obtrusive way. Placed subtly at the

Image

Tommy Hilfiger to make limited edition runw...

Feb 14, 2015No Comments1020 Views

Tommy Hilfiger is celebrating its 30th anniversary this year, and with it making two pieces walking its catwalk show at New York Fashion Week on

Lyst_ANCHOR

New York vs London: a fashion week infograp...

Feb 14, 2015No Comments678 Views

Did you know the 3460 miles between New York and London is about the equivalent of three million times the length of supermodel Karlie Kloss?

dolcegabbana_anchorNEW

New York Fashion Week (and beyond): Digital...

Feb 11, 2015No Comments1022 Views

This story first appeared on Campaign US New York Fashion Week kicks off Wednesday, with hundreds of designers showcasing their latest collections in back-to-back runway

mjcommute

Marc Jacobs’ #mjcommute series makes simp...

Feb 09, 2015No Comments872 Views

Marc Jacobs is running a cute campaign via YouTube documenting the commute of various members of its staff around the world. Using the hashtag #mjcommute,

Googlecardboard_anchor

London Fashion Week pushing virtual reality...

Feb 04, 2015No Comments1981 Views

The British Fashion Council’s Fashion Film initiative is set to get a virtual reality spin this London Fashion Week season. River Island, long-time sponsor of

youtubespaceny_anchor

New YouTube Space running #NYFW bootcamp

Jan 21, 2015No Comments1152 Views

YouTube launched a creative facility in New York two months ago that is now opening its doors to those in the fashion industry with a