designer Tag

riverisland_anchor

Virtual reality hits #LFW, River Island sho...

Feb 24, 2015No Comments265 Views

This post first appeared on WGSN.com/blogs Something innovative tied to fashion week was, for once, truly applicable to the everyday consumer at Somerset House yesterday.

Burberry

Burberry #Tweetcam to provide personalised ...

Feb 22, 2015No Comments408 Views

Twitter users will be able to gain unique and personalised access to the Burberry show at London Fashion Week today through a new initiative called

LFW_bynumbers

#LFW in numbers: 35 stats to know now

Feb 19, 2015No Comments267 Views

We love us some stats. Here’s a great list released by the British Fashion Council ahead of the start of London Fashion Week tomorrow: £46bn

VR_samsunggear2

Virtual reality’s quiet presence at #NYFW

Feb 16, 2015No Comments532 Views

The promise of virtual reality seems to have hit New York Fashion Week, albeit it in a very quiet, non-obtrusive way. Placed subtly at the

Image

Tommy Hilfiger to make limited edition runw...

Feb 14, 2015No Comments441 Views

Tommy Hilfiger is celebrating its 30th anniversary this year, and with it making two pieces walking its catwalk show at New York Fashion Week on

Lyst_ANCHOR

New York vs London: a fashion week infograp...

Feb 14, 2015No Comments358 Views

Did you know the 3460 miles between New York and London is about the equivalent of three million times the length of supermodel Karlie Kloss?

dolcegabbana_anchorNEW

New York Fashion Week (and beyond): Digital...

Feb 11, 2015No Comments469 Views

This story first appeared on Campaign US New York Fashion Week kicks off Wednesday, with hundreds of designers showcasing their latest collections in back-to-back runway

mjcommute

Marc Jacobs’ #mjcommute series makes simp...

Feb 09, 2015No Comments510 Views

Marc Jacobs is running a cute campaign via YouTube documenting the commute of various members of its staff around the world. Using the hashtag #mjcommute,

Googlecardboard_anchor

London Fashion Week pushing virtual reality...

Feb 04, 2015No Comments1290 Views

The British Fashion Council’s Fashion Film initiative is set to get a virtual reality spin this London Fashion Week season. River Island, long-time sponsor of

youtubespaceny_anchor

New YouTube Space running #NYFW bootcamp

Jan 21, 2015No Comments761 Views

YouTube launched a creative facility in New York two months ago that is now opening its doors to those in the fashion industry with a

FPL_anchor

Björn Borg launches ‘love’-themed game...

Jan 20, 2015No Comments561 Views

Swedish sports fashion brand Björn Borg it set to unveil its latest collection through a web-based game, and has released a trailer that parodies keynotes

withings_activitepop

CES 2015: Wearable technology was the bigge...

Jan 12, 2015No Comments386 Views

This piece first appeared on The Telegraph Every year Rachel Arthur, a technology and fashion writer, makes a pilgrimage to Las Vegas in the hope

timberland_anchor

Digital snippets: Timberland, My-Wardrobe, ...

Jan 06, 2015No Comments451 Views

Happy New Year everyone and welcome to 2015! We’re headfirst into CES in Las Vegas this week for what’s looking set to be yet another

Burberry_burberry_hr

2014: A designer meets digital year in revi...

Dec 27, 2014No Comments1508 Views

What a year it has been for fashion and technology… From wearables taking off with varying designer brands during fashion week, to the launch of

instagram

Digital snippets: Bloomingdale’s, Ban...

Dec 22, 2014No Comments747 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Bloomingdale’s launches interactive, shoppable Instagram gift guides [Luxury Daily] Shyp

katespade_waitinggame

Our pick of the top 10 campaign films this ...

Dec 18, 2014No Comments620 Views

From the magic of Christmas to the drama of gift giving, all with a little whimsical fun and frolics thrown in, there’s something for everyone

burberry_anchor

Burberry team offering personalised gift su...

Dec 17, 20141 Comment758 Views

Burberry has launched a Twitter-based personalised gift advice service just in time for the holiday season using the hashtag #BurberryGifts. Users can tweet for suggestions on

ysl_anchor

YSL Beauté launches Google Glass tutorials...

Dec 15, 2014No Comments808 Views

Yves Saint Laurent Beauté launched Google Glass make-up tutorials in its consignment at Selfridges department store in London last week. First offered at Bloomingdales in

Gucci

Gucci falls into the festive season with sh...

Dec 13, 2014No Comments583 Views

News of Gucci might largely have been focused around the departure of creative director Frida Giannini and CEO Patrizio di Marco this week, but in

Elfridges_anchor

Selfridges introduces Elfridges gaming app ...

Dec 10, 2014No Comments613 Views

Gaming is a bit of a recurring theme this holiday season, with initiatives spanning Bloomingdale’s and Ted Baker to Charlotte Olympia and Target, all including

bloomies_anchor

Bloomingdale’s goes all out interacti...

Dec 09, 2014No Comments1130 Views

US department store Bloomingdale’s has introduced a series of interactive windows tied to the theme of bows as part of its 2014 holiday campaign. Gaming

MICHAELKORS_fashion-model-on-iphone

Digital snippets: Black Friday, high tech h...

Nov 30, 2014No Comments707 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Fewer shoppers hit the stores on Black Friday, but retailers

LYST_anchor

Lyst data shows Mansur Gavriel bucket bags,...

Nov 26, 2014No Comments926 Views

Fashion marketplace Lyst is predicting what will be a top seller during the sales period this Thanksgiving weekend off the back of consumer behaviour witnessed

charlotte_anchor

Charlotte Olympia opts for gamification in ...

Nov 24, 2014No Comments778 Views

Footwear designer Charlotta Olympia is introducing a festive slot machine on its website during the first 12 days of December in a bid to drive

TOMMY_anchor

Tommy Hilfiger’s solar-powered jacket...

Nov 23, 2014No Comments832 Views

While other brands in the fashion and retail space are aligning themselves with devices that measure physical activity or provide communication from your wrist, Tommy Hilfiger’s first

hermesshake_anchor

Quirky #Hermesshake video places product fr...

Nov 21, 2014No Comments721 Views

“Shake it baby!” reads the tagline for the latest video from Hermès, which cleverly showcases product through the guise of a playful and engaging piece

kirkwood_anchor

Nicholas Kirkwood on his social media arriv...

Nov 18, 2014No Comments552 Views

British footwear designer Nicholas Kirkwood has recently launched his social media presence, kickstarting with a focus on Instagram and YouTube, and anchoring it with a

fashmashdublin_anchor

#fashmash Dublin pushes for greater collabo...

Nov 17, 2014No Comments654 Views

“The future of the fashion industry is about the power of connections, communities and collaboration,” Michelle Sadlier, head of innovation and social media at Hunter,

rebeccaminkoff

Digital snippets: Alibaba, Rebecca Minkoff,...

Nov 15, 2014No Comments537 Views

A round-up of the latest stories to know about surrounding all things fashion and tech… Alibaba’s ‘Singles Day’ sales top $9 billion, bigger than Black

topshop_cara

Topshop, Kohl’s, Mulberry latest with hol...

Nov 11, 20142 Comments685 Views

The silly season is upon us, and with it a whole host of campaign releases referencing everything from the partying to the magical storytelling that