Digital snippets: Dior, Made Fashion Week, Moda Operandi, Bottega Veneta, Michael Kors, Dove

Some more great stories from around the web surrounding all things fashion and digital over the past week:

  • Dior gains most post likes on Facebook during January (see above chart) [WWD]
  • Sound technology enables real-time image sharing in Made Fashion Week’s new app [NY Times: Bits]
  • Fashion start-up Moda Operandi: now opening to the world [Mashable]
  • Behind-the-scenes as artist Jack Pierson works with Tomas Maier to create Bottega Veneta’s SS12 campaign, The Art of Collaboration [YouTube]
  • Michael Kors uses Twitter and Instagram in Valentine’s Day campaign [Luxury Daily]
  • Dove erects Valentine’s Day ‘tweet screen’ in London [Campaign]
  • YouTube beauty: top 10 channels to follow [Mashable]

Rachel is an award-winning business journalist specialising in fashion and technology. Alongside her work setting up and running Fashion & Mash, she regularly contributes to titles including Forbes, The International New York Times, The Daily Telegraph, Wired, The Business of Fashion, Fashionista, Mashable and more. She also acts as a consultant on digital strategy and innovation to leading retail and luxury brands, and a mentor to start-ups on the likes of John Lewis’ JLAB accelerator programme. She regularly speaks on such subjects at conferences around the world, including SXSW, CES, Web Summit and the Cannes Lions International Festival of Creativity. Rachel was awarded trade/B2B fashion journalist of the year by Fashion Monitor in 2015. She oversees the global #FashMash events including networking drinks, dinners and workshops. Rachel was previously based in New York as a senior editor for leading online fashion trade publication and trend forecaster WGSN, where she managed global coverage of the industry from a communications, branding and technology standpoint.