Digital snippets: Dior, Made Fashion Week, Moda Operandi, Bottega Veneta, Michael Kors, Dove

Some more great stories from around the web surrounding all things fashion and digital over the past week:

  • Dior gains most post likes on Facebook during January (see above chart) [WWD]
  • Sound technology enables real-time image sharing in Made Fashion Week’s new app [NY Times: Bits]
  • Fashion start-up Moda Operandi: now opening to the world [Mashable]
  • Behind-the-scenes as artist Jack Pierson works with Tomas Maier to create Bottega Veneta’s SS12 campaign, The Art of Collaboration [YouTube]
  • Michael Kors uses Twitter and Instagram in Valentine’s Day campaign [Luxury Daily]
  • Dove erects Valentine’s Day ‘tweet screen’ in London [Campaign]
  • YouTube beauty: top 10 channels to follow [Mashable]

Rachel Arthur is an award-winning business journalist specialising in fashion and technology. Alongside her work as the founder and editor of Fashion & Mash, she regularly contributes to titles including Forbes, Wired, The Daily Telegraph, The Business of Fashion, Fashionista, Mashable, Dazed and more. She is a regular speaker at conferences around the world, as well as an advisor on digital strategy and innovation to leading retail and luxury brands, and a mentor to start-ups on the likes of John Lewis’ JLAB accelerator programme. She was previously based in New York as a senior editor for leading online fashion trade publication and trend forecaster WGSN, where she managed global coverage of the industry from a communications, branding and technology standpoint.