Monthly Archives: "October 2011"

Could Louis Vuitton’s site relaunch s...

Oct 31, 20111 Comment1872 Views

It’s great to see luxury fashion houses finally grasping hold of the fact the web provides an ideal place for them to demonstrate the richness

Digital snippets: Steve Jobs, Lagerfeld, Sa...

Oct 30, 2011No Comments435 Views

It’s been a mega busy couple of weeks in the fashion and digital space, so here’s a (larger than usual) round up of some of

Debenhams launches virtual store concept wi...

Oct 27, 2011No Comments279 Views

Department store Debenhams has partnered with augmented reality app Goldrun to place 10 virtual party dresses in various locations around the UK for shoppers to

Forever 21’s holographic catwalk cont...

Oct 26, 2011No Comments4988 Views

  Forever 21 has brought its hologram fashion show to the US following a tour through various cities in Europe. The seven-minute digital event hit

Alberta Ferretti launches on Weibo in China

Oct 26, 20112 Comments311 Views

Alberta Ferretti has launched on popular Chinese micro blogging platform, Weibo, and in so doing joined other luxury fashion brands including Burberry, Chanel and Louis

Behind-the-scenes on the new Versace for H&...

Oct 25, 2011No Comments211 Views

  Check out the behind-the-scenes video for the forthcoming Versace for H&M TV campaign. In it, Donald Schneider, creative director for H&M, and Donatella Versace

Uniqlo demos ‘Innovation Project’ produ...

Oct 25, 2011No Comments1497 Views

Uniqlo has launched another great interactive experience, this time enabling users to explore the retailer’s new line of functional apparel via video and motion graphics.

DKNY PR Girl revealed

Oct 24, 20111 Comment218 Views

Well what do you know, the infamous DKNY PR Girl has revealed herself: Aliza Licht, aka Donna Karan’s SVP of global communications. DKNY PR Girl:

Target’s light show scoops WGSN Global Fa...

Oct 22, 2011No Comments196 Views

It’s been a crazy couple of weeks having dedicated the majority of my time to working on this: So lots of posts to follow…

Digital snippets: L2 Digital IQ, My-wardrob...

Oct 17, 2011No Comments225 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week: profile: can Sarah Curran (pictured) compete

Dior turns to gaming for playful rendition ...

Oct 16, 20111 Comment254 Views

Seems Dior has found inspiration in the world of classic arcade games, following the release of several themed videos for both its accessories and beauty

Dior pulls together fashion and beauty with...

Oct 12, 20112 Comments451 Views

A great teaser video here for the all-new, which just launched today:   According to WWD, the revamped site unites Dior’s fashion and beauty

Digital snippets: Jimmy Choo, The Sartorial...

Oct 10, 2011No Comments231 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week:   Behind-the-scenes on Nan Goldin’s photo shoot

The Feeling talk Rosé (Unplugged at Abbey ...

Oct 09, 20111 Comment285 Views

  Here’s the behind-the-scenes film of British band The Feeling discussing their recording of Rosé, the soundtrack to the new Burberry Body fragrance campaign starring

Ted Baker drives social engagement with in-...

Oct 06, 2011No Comments537 Views

Ted Baker is once again turning its attention to digital with the launch of a new campaign called “It’s Rutting Season”, which ties retail theatre

Macy’s offers online sizing service with ...

Oct 06, 2011No Comments426 Views

Macy’s has teamed up with tech start-up True Fit to offer a sizing service for consumers shopping online for jeans. The “Denim Finder” asks users

Steve Jobs, 1955-2011

Oct 06, 2011No Comments166 Views

“Being the richest man in the cemetery doesn’t matter to me. Going to bed at night saying we’ve done something wonderful – that’s what matters

Gareth Pugh on preserving concept through t...

Oct 03, 2011No Comments477 Views

In a recent interview with Dazed & Confused magazine, Gareth Pugh talked about fashion film as an add-on to a collection rather than a substitute.

Digital snippets: Neiman Marcus and Foursqu...

Oct 03, 2011No Comments165 Views

Some more great stories from around the web surrounding all things fashion and digital over the past week: Neiman Marcus to give away handbags in