Monthly Archives: "February 2011"

Oscars offer 360 digital experience

Feb 27, 2011No Comments233 Views

Given that I’m currently in Los Angeles and the build-up to the 83rd Academy Awards has already begun, I thought I’d post a quick update

Galliano arrested, does Twitter eliminate d...

Feb 25, 20112 Comments230 Views

John Galliano became a key trending topic on Twitter today following news of his arrest in Paris for alleged anti-semitic remarks. Released by police early

Zara launches People!, calls for creativity

Feb 25, 2011No Comments261 Views

Zara has launched a new project called People!, which encourages consumers to collaborate with the brand by sending in their own creative pictures for publication.

Calvin Klein launches biggest digital initi...

Feb 23, 20111 Comment2468 Views

Teasers for the all-new ck one lifestyle line from Calvin Klein were released today. Conceived by consulting creative director Fabien Baron of Baron + Baron,

Carine Roitfeld on the future of fashion

Feb 23, 2011No Comments192 Views

There’s a great interview with Carine Roitfeld, post her departure as editor-in-chief of Paris Vogue, by Dirk Standen as part of the Future of Fashion


Burberry steals #LFW with global digital st...

Feb 22, 2011No Comments320 Views

Yesterday’s Burberry show, though perhaps not a favourite-ever collection from Christopher Bailey, nonetheless stole the London Fashion Week limelight hands down. Once again proving itself

Credit to Mulberry for digital follow-up

Feb 22, 2011No Comments197 Views

Given how many brands bombard us with emails about the fact they’re live-streaming during fashion week, it’s surprising how few of them actually bother with

Burberry autumn/winter 2011/12 finale

Feb 21, 20111 Comment237 Views

A selection of pics from the live-streamed finale of the Burberry autumn/winter 2011/12 show held in London today:

Watch Buberry live in 10 minutes time

Feb 21, 2011No Comments893 Views

The Burberry Prorsum womenswear autumn/winter 2011 show is streaming live from London in just 10 minutes time. Watch it here –

London Fashion Week: young designers must e...

Feb 21, 2011No Comments246 Views

London Fashion Week’s young designers must use the power of technology to promote themselves, rather than taking a leaf out of Tom Ford’s book and


#LFW screens at Oxford Circus

Feb 20, 2011No Comments258 Views

More pics of the London Fashion Week digital screens on the underground, this time on the Victoria Line platform of Oxford Circus:


The #LFW screen at Somerset House

Feb 19, 2011No Comments250 Views

A few pics of the outdoor screen at Somerset House, which is streaming straight from the catwalk this London Fashion Week: Read more about it

DVF video reveals new vintage collection

Feb 18, 2011No Comments186 Views

An exclusive video montage from The Cut of Diane Von Furstenberg’s new vintage collection. The line will comprise “slightly modernized versions” of her famous 70s

#LFW on the tube

Feb 18, 2011No Comments215 Views

@Londonfashionwk tweets on CBS outdoor screens on the underground – this one is on the Northern Line platform at Charing Cross.

Christopher Kane joins team

Feb 18, 2011No Comments246 Views

Kudos to the team at AOL’s UK women’s site – they’ve just signed Christopher Kane as a new contributing editor. The Brit designer, who

BFC hits outdoor screens with #LFW digital ...

Feb 18, 20112 Comments250 Views

The British Fashion Council is aiming to reach a wider audience during London Fashion Week this season by displaying video highlights from each day on

Marc Jacobs hunts social media guru through...

Feb 18, 20111 Comment684 Views

Twitter being used as a recruitment tool is not an unusual practice, but Marc Jacobs (@MarcJacobsIntl) creating a 140-character application process for a role as

Learn how to blog from the front row with T...

Feb 18, 20111 Comment323 Views

Just been browsing some of the initiatives for London Fashion Week, which starts first thing tomorrow, and came across the series of in-store workshops being


Burberry to livestream on Piccadilly Circus...

Feb 17, 20112 Comments748 Views

Every season Burberry ups its game with some sort of digital initiative around its fashion week show. “Runway to reality” for instance, or its 3D

LFW digital schedule

Feb 17, 2011No Comments246 Views

Here‘s the link to the British Fashion Council’s (busy) digital schedule for London Fashion Week. It’s comprised of both live-streamed shows and a selection of

“The ultimate collision”

Feb 17, 20113 Comments234 Views

Before I go any further, I want to quickly highlight the event that finally made me realise it was time to put some of my

What’s in a name?

Feb 17, 2011No Comments189 Views

Not that I’m overly sure the name will stay, but for now this blog is called Fashion and Mash – an attempt to define the

T minus 31 hours til #LFW

Feb 17, 20117 Comments782 Views

Having wanted to first start this blog months ago, I began collecting stories, ideas, scraps of information that I could eventually post and sticking them